Got the amazing opportunity to work with Arjun Vagale, India's most coveted techno DJ & producer. It was an absolute pleasure to give a face to his sound.
Note: None of the pictures used in the presentation are my property. The copyrights belong to their respective photographers. :)Branding2013
This year, the last case of polio in India was observed. India has officially become a country free of polio. To mark the celebration of the event, the Government of India in collaboration with UNICEF launched a campaign across India, including a conference called POLIO Summit
with Prime Minister Manmohan Singh as the chief honors.
I Designed a promotional publication marking the efforts of these organisations and their people, and their journey to eradicate polio.
The campaign ran across all national dailies including the Times of India.Print Design2012
Dr Anand's Pets Clinic has been providing health care and care to pets since 3 decades. The brief was to design a symbol which demonstrates their love for pets, and how it translates into their method and practice.
Considering they have a very diverse consumer set, it was important to achieve a symbol which is simple and emotional and personal to them in their own little way( which should ideally be connected to how they feel about their own pets).
They have treated thousands of pets over the years, including mine. :)Branding2012
This website is the showcase of Italian Designer Jalan Sahba's Work. She specializes in making handbags, which are known for their design, material quality and attention to detail. It was important is in sync with the high end fashion sensibilities of the brand, while navigating the site.
Playing with as little elements as possible, we incorporated a taste of grandeur with everything at hand, starting with the info architecture to info transition, right up to the color correction of the images.
The project was done at Lopez Design, New Delhi.Web Design2012
Acuro Organics is a water treatment & purification company in New Delhi.
They have been importing and making water treatment chemicals since the 70's.
The identity draws from freshness of its source medium i.e water and it also represents the method of water purification. Since the brand deals with water treatment, I believed that the emphasis should be more on the method as opposed to the final product.
The brand takes forward the idea of purification in a very bold and grass root method.Branding2012
Collection of Logos done over the years.Branding2012
The logo was designed for a cloud computing company.
The idea was spin on the old saying, 'Every cloud has a silver lining'.
Hence the name Argentum.Branding2012
UNICEF as a brand is known for its effective communication and great design sensibilities.I had the opportunity to design their calendars for the year 2012, which are sent across the globe to their offices, associates and friends.
The client required a calendar which celebrates young heroes of India, who have contributed in community building through their efforts. It was important that the design conveyed a strong sense of youthful energy.
I thought It'd be great if every month looked different than the other, not only because of the pictures but the architecture of design elements too. The color scheme and pictures helped a great deal to make the calendars look energetic.Print Design2012
The project is a part of the Kyoorius Design Yatra 2012. The theme of this year is the 'Divide' and 16 illustrators were commissioned to interpet the divide in their own way. I made 2 designs for the theme.
The first poster deals with theme of 'man vs corporation'.
The second poster deals with the divide of context or point of view.
Sadly only one poster can make it to the project.
The first poster is going to be a part of an exhibition at Design Yatra, which will be held in Goa, India. All the posters in the series are going to pinted in A2, and will also be a part of an A3 collection book.Print Design2012
The project was done over a period of six months, as a quest to my 'Big' questions of life. The period included intensive reading, observing and soul searching.I have tried to show my perspective on some of these questions ranging from death, theology, universe and basic laws of being.Illustration2012
Axon is a start up in the contract electronics
manufacturing industry. They pride themselves in
being reliable manufacturing partners to their clients,
providing end-to-end integrated solutions as technical
experts. The requirement was for a name and visual
identity that was strong, confident, bold,
The logo was derived from the symbol for a
capacitor, a source of power. The identity allows for
versatility in brand expression – from large scale to
small scale applications on electronics.
The new name and identity is an ideal foundation
from which the company can kick off and develop
themselves into industry leaders.Branding, Graphic Design, Print Design2014